Overview

With the start of the pandemic, the craft brewing industry, as well as many others, fell into crisis. At Ratio Beerworks, we had to rocket ship into having packaged beers to fly into new revenue streams to survive the closure.

Falling back on our DIY spirit and culture, we released a new brand into 6-packs every week, for 5-weeks. I was responsible for all design and creative direction for the packaging, marketing and communications releases across digital & print platforms.